Once every four years, it’s time to go crazy for the FIFA World Cup™ — just tune in to Chunghwa Telecom MOD! The 21st FIFA World Cup™ will kick off on June 14, 2018, in Moscow, Russia, for 32 days of intense competition. ELTA Technology (8487) has secured the Taiwan broadcast rights for the third consecutive time and will deliver exclusive live coverage of all 64 matches, including the opening and closing ceremonies, through three major platforms: “Chunghwa Telecom MOD CH 201 ELTA Sports 2, CH 202 ELTA Sports 3,” “Hami Video,” and “ELTA TV (ELTA OTT).”
Final Match and 80% of Group Stage Games Without Staying Up Late
The 2018 FIFA World Cup™ schedule is extremely viewer-friendly for Taiwanese audiences. Thanks to the time difference, over 80% of group stage matches and more than 60% of all games will start before 11 p.m. in Taiwan. Best of all, both the opening and final matches will kick off at exactly 11 p.m. On the third day of the tournament (Saturday, June 16, 6 p.m.), powerhouse France will face Australia, allowing fans to enjoy prime-time football as stars Antoine Griezmann and Olivier Giroud showcase the flair of “Les Bleus.” Later that same evening, Lionel Messi will lead Argentina against Iceland, one of the most talked-about teams in recent years. On the second day, Cristiano Ronaldo’s Portugal will take on 2010 champions Spain — a heavyweight clash that will make the group stage the talk of the summer.
Minimal Time Difference, Maximum Excitement — World Cup Fever to Boost ELTA Revenue
Every World Cup season, Taiwan is never absent from the excitement. Whether casual fans or hardcore analysts, football fever sweeps the nation. Despite unfavorable time zones in 2014 Brazil, Taiwan still recorded NT$2.4 billion in total bets — eight times that of 2010 South Africa. With more convenient viewing times this year, another “national football frenzy” is expected, and ratings are projected to soar. ELTA CEO Sally Chen noted that FIFA raises its licensing fees every tournament, with this year’s rights increasing by over 50%. Nearly 70% of matches will start before 11 p.m., and as the only broadcaster airing all 64 matches (including 48 exclusive group-stage games), ELTA is set to see significant growth in advertising, public screenings, and MOD/OTT subscriptions. These factors will drive revenue growth for ELTA Technology (8487).
With daily action-packed games and enthusiastic viewer response, ELTA will roll out top-tier commentators, engaging pre- and post-game shows, interactive trivia, and warm-up programs — fulfilling its role as the leading professional sports broadcaster and leading Taiwan into the full-blown World Cup craze!
How to watch the only complete broadcast of all 64 matches of the “2018 FIFA World Cup™ Russia”:
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2018 FIFA World Cup™ Viewing Platforms
Television:
- Chunghwa Telecom MOD ELTA Sports 3 (CH202)
Online/Mobile Platforms:
- ELTA TV
▶ www.elta.tv
- Hami Video Live Streaming
▶ https://goo.gl/I1d2zi
ELTA Sports Official YouTube (Highlights)
▶ www.youtube.com/ELTASPORTSHD
ELTA World Cup Official Website:
▶ www.elta.tv/event/2018FIFA/
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