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ELTA Chairwoman Sally Chen Wins "50 Influential People" by Wealth Magazine
June 21, 2024
Taiwan’s leading financial magazine *Wealth Magazine* celebrates its 50th anniversary this year under the theme of “Innovation, Sustainability, and Cross-Generations.” To mark the milestone, the publication selected 50 individuals—past, present, and future—whose contributions have had a profound impact on Taiwan’s development, representing the driving force behind the nation’s continuous growth. ELTA Technology Chairperson Sally Chen was honored as one of the “50 Most Influential Figures,” recognized in the “Innovation – Pioneers/Trailblazers” category for her groundbreaking achievements in sports broadcasting and new-media streaming. The award was personally presented by President Lai Ching-Te.
(Photo) ELTA Chairperson Sally Chen receives the “Top 50 Influential Figures – Innovation: Pioneer/Trailblazer” Award
Chairperson Sally Chen remarked, “I am deeply grateful to *Wealth Magazine* for this recognition. Being named one of the ‘Top 50 Influential Figures’ is not only an honor for the ELTA brand but also a tribute to our team and partners. True influence carries responsibility and quality—ELTA will continue to work with our partners to create inspiring sports broadcasts and premium content that move audiences.”
Founded in 2000, ELTA Technology has navigated the challenges of the internet bubble and evolved alongside its long-time partner Chunghwa Telecom through multiple stages of digital transformation. Today, ELTA leads Taiwan’s digital media landscape with sports broadcasting as its core, becoming the first fully digital new-media company listed on the Taiwan Stock Exchange (Innovation Board, ticker: 8487).
In its feature article, *Wealth Magazine* wrote: “With the spirit of a fearless pioneer, Sally Chen has led ELTA to continuous innovation, establishing it as a founding force in online multimedia broadcasting. Amid the global wave of digital convergence, ELTA’s years of quiet cultivation have finally borne fruit, elevating it to Taiwan’s No.1 brand in sports streaming.”
(Photo) ELTA Chairperson Sally Chen with *Wealth Biweekly* President Hsieh Chin-Ho
Partnering with Chunghwa Telecom on MOD and Hami Video
ELTA’s Paris 2024 Olympic Coverage Highly Anticipated
ELTA has long collaborated with Chunghwa Telecom to deliver diverse and high-quality sports and entertainment programming through the dual platforms of MOD and Hami Video OTT. By leveraging cross-screen connectivity between large and small devices and incorporating interactive social marketing, ELTA successfully engages a wide range of audiences while strengthening brand loyalty.
Looking ahead, ELTA will continue to uphold its passion and professionalism, joining hands with Chunghwa Telecom to bring audiences the spectacular “2024 Paris Olympic Games.” The company aims to cheer for both Team Taiwan and athletes from around the world, creating unforgettable memories for viewers during what is expected to be the most captivating Olympic coverage ever.
(Photo) ELTA Chairperson Sally Chen receives congratulations from her team (left: Chief Content Officer Jiang Wei-Ling; right: Chief Financial Officer Hsu Mu-Chun)
(Photo) Group photo of President Lai Ching-Te with this year’s *Wealth Magazine* “Top 50 Influential Figures” honorees