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The results of the “ELTA Script Award” in the MOD Microfilm and Golden Reel Creation Contest have been announced! After two rounds of selection, the top prizes go to three works: “The Dining Table,” “The Cat Child,” and “The Red Thread of Tianjia.” Congratulations to the winners, each receiving a prize of NT$100,000.

Diverse Themes Reflecting Society's Many Faces
The three winning works differ greatly in subject and style, each reflecting different aspects of society. “The Dining Table” depicts how a new dining table brings subtle changes to a family — from childhood innocence to teenage rebellion — showing how parent-child relationships evolve with time until mutual understanding returns around the family table. “The Cat Child” tells the story of two young girls from different backgrounds connected by a stray cat, addressing serious social issues such as domestic violence, child abuse, and bullying. The stark contrast in their circumstances and the portrayal of society’s darker sides leave a deep impression. “The Red Thread of Tianjia” presents a humorous take on two women competing for the last red thread of love, only for a handsome man to unexpectedly take it and pray to the Matchmaker God to find his “true prince.” Its witty narrative and twist ending leave viewers smiling.

ELTA Aims to Inspire and Support Creative Talents
ELTA TV CEO Sally Chen stated: “Through events such as the MOD Microfilm and Golden Reel Creation Contest and the ELTA Script Award, we aim to provide creators with a platform to share their work and access valuable resources. We also hope to inspire more companies to invest in Taiwan’s creative media industry, strengthening our cultural competitiveness.” In today’s multi-channel viewing environment, content sustainability is the cornerstone of media operations. High-quality productions attract traffic and revenue, enabling reinvestment in diverse new works — creating a virtuous cycle that benefits the entire industry.

Content is King — ELTA’s Original Programs Earn Recognition
“Content is king” — it is the foundation of every media company. Since its launch, ELTA TV has focused on producing original content, including “Celebration of the Earth,” “Chef's Alliance,” “800 Days Around the World,” and “Rookie Rescuers,” successfully distributing them to markets such as Hong Kong, Malaysia, and Singapore. This year, “Celebration of the Earth” was nominated for two awards at the 55th Golden Bell Awards, marking ELTA TV’s third consecutive nomination, proving the network’s production quality and creativity. Despite limited resources, ELTA continues to produce diverse programs to meet viewer preferences, aiming to build collaborative success among creators, broadcasters, and platforms.

Extra! Extra! ELTA TV’s original program “Celebration of the Earth” has received double nominations at the 55th Golden Bell Awards — for Best Lifestyle Program and Best Host (Mondo). This marks ELTA TV’s third consecutive year of nominations, following previous honors for “800 Days Around the World” and “Chef’s Alliance.” Such consistent recognition reflects the outstanding production quality of ELTA TV. We will continue to create excellent, entertaining programs — and we invite viewers to cheer us on at the awards ceremony!

Double Nominations for “Celebration of the Earth” — Recognition for ELTA
“Celebration of the Earth” is one of ELTA TV’s signature productions, taking viewers to festivals around the world. The production team has filmed across Taiwan, Asia, Europe, and Oceania, covering events such as the Beitou Hot Spring Festival, Wulai Cherry Blossom Art Festival, Spain’s Haro Wine Battle, Belgium’s Dragon Festival, and Berlin Carnival. During the Dragon Festival shoot, host Mondo bravely entered the crowd armed with a sports camera to capture the most exciting moments (some say it was his determination to win a Golden Bell Award!). Amidst the intense pushing and shoving as participants fought to grab the dragon’s tail (a horsehair charm symbolizing good luck), Mondo — despite his strong physique — was nearly crushed in the front row. He recalled hearing his bones crack before being pulled out by friends just in time. His daring act paid off — both he and the program received Golden Bell nominations, and everyone hopes this will be their year to “ring the bell.”

Mondo’s New Show Premieres 8/31 — ELTA Exclusive
ELTA’s streak of Golden Bell nominations highlights the strength of its production team. Their latest variety show, “Rookie Rescuers,” premieres exclusively on MOD ELTA General Channel (CH300) on Monday, August 31 at 9 PM. Hosted by Mondo and “Half and Half” regular guest Duli, it’s Taiwan’s first reality show led by foreign hosts. Each episode assigns them a mission — from caring for rabbits and building a lemur habitat to transforming influencers and helping young entrepreneurs sell dorayaki. Packed with humor and heartwarming moments, the show guarantees laughter and relaxation after a long day. Tune in to MOD ELTA General Channel (CH300) and enjoy your evening!

“Celebration of the Earth” Re-airs 9/2 at 9 PM
With the arrival of the 5G era, the media landscape is evolving faster than ever. Beyond creativity, visual quality has become essential. Since 2017, ELTA has produced all original programs in stunning 4K resolution. Both the nominated “Celebration of the Earth” and the upcoming “Rookie Rescuers” were shot in 4K, offering viewers an enhanced experience. Want to explore the world’s festivals through ELTA’s lens? MOD ELTA General Channel (CH300) will re-air “Celebration of the Earth” every Wednesday and Thursday at 9 PM starting September 2. Don’t miss it — and join us in anticipating the September 26 awards ceremony, hoping both the show and Mondo bring home the Golden Bell!

The COVID-19 pandemic has severely affected everyone's daily life. As countries around the world enforced border restrictions and self-protection measures, business activities and international conferences were heavily impacted, forcing many to turn to video conferencing and live streaming. ELTA Technology is honored to sponsor and live stream The Web Conference 2020, showcasing Taiwan's technological expertise and professionalism to the world.

This year marks the 30th anniversary of the World Wide Web, the core of the information age and the primary tool for billions of users to interact online. Originally scheduled to be held in Taipei, The Web Conference 2020 was transformed into a fully virtual event due to the pandemic. ELTA Technology took full responsibility for the live streaming, mobilizing all its professional resources to demonstrate Taiwan’s capabilities in broadcasting large-scale international online conferences. ELTA Technology Chairperson Sally Chen stated that as a digital-native new media company, ELTA possesses the ability to integrate technology and media. “When asked to take on this mission, we quickly coordinated all parties to deliver the best possible presentation and showcase Taiwan’s strength in internet and broadcasting.” Conference organizer and Director of Academia Sinica’s Research Center for Information Technology Innovation, Huang Yen-Nan, remarked that this was the first time the global conference was held entirely online and could serve as a future model for international virtual conferences.

With the continued spread of COVID-19, the frequency of online meetings and live streaming has surged due to safety considerations. This trend highlights how live video and streaming are reshaping global communication habits. The internet’s ability to transcend geography and time zones has made such services even more valuable. Recognizing this opportunity, ELTA invested heavily last year to build a state-of-the-art digital studio. Chairperson Sally Chen explained that the studio’s moderate size and professional design make it suitable for both UGC (User Generated Content) and PGC (Professionally Generated Content) productions. Fully equipped with LED lighting, the studio offers a high-quality atmosphere perfect for interviews, training sessions, lectures, or product videos. In addition to ELTA’s own programs, the facility is also available for external rental, adding new revenue streams.

“Every crisis brings opportunity — and turning opportunity into business potential is key.” While many industries have suffered under the pandemic, some have found new opportunities. With the rollout of 5G, its high bandwidth, low latency, and fast connectivity will enable higher-quality video streaming experiences. This “live streaming boom” has become a key application driving 5G development. ELTA is fully committed to embracing this trend and expanding its market presence.

This summer's grand sports event — the Tokyo 2020 Olympics — will officially open on July 24. After a long wait, the broadcasting rights have finally been confirmed. MOD ELTA TV has obtained exclusive broadcasting rights for all Olympic events in Taiwan, marking ELTA TV's fourth consecutive Olympic broadcast and third consecutive time as Taiwan's sole rights holder. In response to the arrival of the 5G era, the Tokyo 2020 Olympics will feature 4K and VR broadcasts, marking the first time Taiwan will offer both 4K channel and VR coverage for a single event, giving audiences an unprecedented viewing experience — stay tuned.

ELTA TV to Broadcast the Olympics for the Fourth Consecutive Time
The Summer Olympics, held every four years, has always been one of the world's most anticipated sporting events. ELTA began its Olympic broadcast journey with the 2008 Beijing Games, and since then, it has become synonymous with Olympic coverage in Taiwan. Whenever the Olympics approach, fans eagerly look forward to ELTA TV's comprehensive broadcast services. With Tokyo being geographically close to Taiwan and nearly no time difference, the 2020 Olympics have generated great anticipation among local viewers. After overcoming numerous challenges, ELTA has once again secured the exclusive broadcasting rights for Taiwan. ELTA TV CEO Yi-Chun Chen stated: “ELTA is deeply committed to sports broadcasting, and we will not be absent from the Tokyo 2020 Olympics that all of Taiwan is watching. We will deliver the most professional and complete Olympic coverage to provide a comprehensive viewing experience.” She added that with the rise of the stay-at-home economy, watching TV at home will become the preferred leisure activity, likely boosting Olympic ratings and ELTA’s ad revenue.

Tokyo Olympics to Feature 4K and VR Broadcasts
Each Olympic broadcast not only presents thrilling competitions but also showcases technological advancements in visual experiences. From HD broadcasting at the Beijing Olympics, 3D at the London Games, to multi-channel coverage at Rio, ELTA TV, together with its partner Chunghwa Telecom, has continually leveraged technology to deliver innovative viewing experiences. With 5G technology, the Tokyo 2020 Olympics will feature 4K and VR coverage enhanced with AI analytics and visual overlays that present real-time data to enrich the viewing experience. Through ELTA’s collaboration with Chunghwa Telecom, audiences will enjoy ultra-high-definition visuals and immersive virtual reality broadcasts, as if they were right inside the Olympic venues.

Taiwan Secures 27 Olympic Slots and Counting
The Tokyo Olympics will feature 33 sports and 339 events — more diverse than Rio 2016, which had 28 sports and 306 events. Baseball, one of the most beloved sports in Taiwan, will return to the Olympics after a 12-year hiatus. Taiwan's national team must win the final Olympic qualifier in April (to be broadcast by ELTA TV — stay tuned) to earn a spot. According to the Sports Administration, Taiwan’s athletes have already qualified for 27 spots across eight sports: archery, shooting, gymnastics, swimming, athletics, cycling, table tennis, and equestrian. In addition, badminton stars Tai Tzu-Ying, Chou Tien-Chen, and Wang Tzu-Wei continue to compete for qualification points before the cutoff. Other Taiwanese athletes in judo, weightlifting, tennis, and golf are also preparing to seize additional Olympic berths.

The Most Complete Olympic Coverage — Only on MOD
In 157 days, ELTA will begin its fourth Olympic broadcast. The Tokyo 2020 Olympics will further strengthen ELTA’s position as the leading new media brand and serve as a major growth driver in the market. ELTA will continue to make history through sports broadcasting and ride the waves of 5G and AI innovation to connect the world through digital media, creating a win-win situation for shareholders, employees, partners, and viewers alike.
From July 24 to August 9, audiences can easily enjoy the Tokyo Olympics by simply turning on their TV or mobile device. ELTA invites everyone to cheer for Taiwan’s athletes across all platforms, turning their hard work, sweat, and tears into remarkable performances that make Taiwan proud!